Corporate campaign aimed at persuading companies to pledge not to promote or support the consumption of shark fin in any corporate context.

HKSF is proud to present The Shark Ambassador Program. As Shark Ambassadors, we use our position as students living here in Hong Kong to educate our communities about the consequences of consuming shark fin soup and other shark products.

Nascent campaign aimed at providing support and encouragement for couples who wish not to serve shark fin at their weddings.

Initiative applauding outstanding shark-loving individuals and organisations.